Tarte Clean Slate 360 Creaseless 12-Hour Smoothing Eye Primer Makes Eye Makeup Stick Around

Tarte Clean Slate 360 Creaseless 12-Hour Smoothing Eye Primer Makes Eye Makeup Stick Around

Skipping eye primer always seems like a good idea when I’m in a hurry, but yeah, sometimes it’s not.

Like when I’m taking some much-needed “meow time” to unwind at Sephora, decide to do some swatches, and what starts out as a 15-minute trip turns into two hours.

Or when a coffee break with Channing Tatum starts out as a brief 15-minute chat about the bulging biceps and hair/accessories/shirtless-ness in his upcoming tour de force, Magic Mike, but inevitably turns into a detailed six-hour discussion on the pros and cons of soft and crunchy hair gels (I like soft; crunchy gel seems so early ’90s to me) and the stylishness, or lack thereof, of camo capris (careful) and button-down shirts (yea!).

Okay, so maybe that second example happened, to quote ’80s teen chanteuse Debbie Gibson, “only in my dreams.” Tarte Clean Slate 360 Creaseless 12-Hour Smoothing Eye Primer Makes Eye Makeup Stick Around

As real as it may seem!

One thing’s for sure — my days usually last longer than I expect them to, hence my love for long-wearing eye primers that help keep my shadow, liner and concealer in place.

Tarte’s new Clean Slate 360 Creaseless 12-Hour Smoothing Eye Primer ($19) promises to do just that. A smudge-proof base designed to make eye makeup stay on task, it’s supposed to prevent fallout and postpone eye makeup migration for a full 12 hours, so you can say, “g’bye!” to disappearing eyeshadow and creasing color.

A recent study involving my butt in a pool chair and an issue of US Weekly concluded that the waterproof eyeshadow and liner I layered on top of Clean Slate, which is also water-resistant, did sparkle and shimmer for a very long time. The subjects also exhibited no adverse effects after taking a quick dip.

No fussing over finding a base color that matches your skin tone, either, as Clean Slate’s colorless universal shade should work for most everyone.

Tarte Clean Slate 360 Creaseless 12-Hour Smoothing Eye Primer ($19)

  • Came out with the summer 2012 collection and was added to Tarte’s permanent line
  • Made with beeswax (used as a natural waterproofing agent), mineral pigments (as opposed to artificial colors and dyes) and vitamin E (a natural preservative with anti-inflammatory properties)
  • Made without parabens, sulfates, synthetic fragrances, petrochemicals, phthalates, GMO’s or triclosan
  • Has a thin consistency, like a light lotion, and it absorbs quickly into my skin
  • It layers well beneath eyeshadows (powders and creams) and liners (pencils, liquids, gels and cakes)
  • Being from Tarte, it’s also eco-friendly, cruelty-free and vegan
  • Sure does last a very long time for me; I get between 12-13 hours, with very minor fading starting around hour eight

Tarte Clean Slate 360 Creaseless 12-Hour Smoothing Eye Primer Makes Eye Makeup Stick Around

Tarte Clean Slate 360 Creaseless 12-Hour Smoothing Eye Primer Makes Eye Makeup Stick Around

To see how it would do alongside my favorite eyeshadow primer, the epic NARS Pro-Prime Smudge Proof Eyeshadow Base ($24), I wore Clean Slate on one eye and Pro-Prime on the other a few times over the past few weeks.

Against fierce competition, Clean Slate did…alright, coming in a close second place. Not bad at all, and it even costs $5 less ($19 vs. $24).

Products do appear to fade a little more/quickly when used with Clean Slate than they do with Pro-Prime and don’t seem quite as vibrant or intense, but that’s just me picking nits.

Tarte did a great job here here. If you’re on the market for a new eye primer, I think you should give Clean Slate a try.

PRICE: $19
AVAILABILITY: Available now at Sephora and tartecosmetics.com
MAKEUP AND BEAUTY BLOG RATING: A-

Yesterday, I took a Napa

Tarte Clean Slate 360 Creaseless 12-Hour Smoothing Eye Primer Makes Eye Makeup Stick Around

We did end up driving up to wine country yesterday to one of the cute, quaint towns there called Yountville.

I’d been craving Italian food, so we tried a place we hadn’t been to before called Bottega Napa.

One word: YUM!

Tarte Clean Slate 360 Creaseless 12-Hour Smoothing Eye Primer Makes Eye Makeup Stick Around
Carbs, in all their glorious splendor, await you at Bottega Napa in Yountville.

Tarte Clean Slate 360 Creaseless 12-Hour Smoothing Eye Primer Makes Eye Makeup Stick Around
Have a seat. Can I get you a drink-

Tarte Clean Slate 360 Creaseless 12-Hour Smoothing Eye Primer Makes Eye Makeup Stick Around
I prefer reds. How about you-

Tarte Clean Slate 360 Creaseless 12-Hour Smoothing Eye Primer Makes Eye Makeup Stick Around
The bread came with this BOMB-@SS dip made with parmesan, asiago, garlic, basil and olive oil… So good it should have been illegal.

Tarte Clean Slate 360 Creaseless 12-Hour Smoothing Eye Primer Makes Eye Makeup Stick Around
We started with an appetizer, this potato pancake with heirloom tomatoes in an asparagus puree.

Tarte Clean Slate 360 Creaseless 12-Hour Smoothing Eye Primer Makes Eye Makeup Stick Around
My dish: the black garlic spaghetti grande with gulf prawns, hen-of-the-woods mushrooms, Calabrian chili and citrus essence…

Tarte Clean Slate 360 Creaseless 12-Hour Smoothing Eye Primer Makes Eye Makeup Stick Around
El Hub happily devoured the forno roasted chicken breast “marsala” with saut?ed forest mushrooms, marinated grilled onions, truffle honey and sherry vinaigrette.

Tarte Clean Slate 360 Creaseless 12-Hour Smoothing Eye Primer Makes Eye Makeup Stick Around
I can never say no to tiramisu…

Tarte Clean Slate 360 Creaseless 12-Hour Smoothing Eye Primer Makes Eye Makeup Stick Around
…or to cookies, for that matter.

After lunch, we just walked around Yountville’s little downtown area, which has some little country home-style shops, art galleries, bakeries, and a few small wineries like Hope & Grace, where we stopped for a wine tasting.

Tarte Clean Slate 360 Creaseless 12-Hour Smoothing Eye Primer Makes Eye Makeup Stick Around

Tarte Clean Slate 360 Creaseless 12-Hour Smoothing Eye Primer Makes Eye Makeup Stick Around

Tarte Clean Slate 360 Creaseless 12-Hour Smoothing Eye Primer Makes Eye Makeup Stick Around

Tarte Clean Slate 360 Creaseless 12-Hour Smoothing Eye Primer Makes Eye Makeup Stick Around

Tarte Clean Slate 360 Creaseless 12-Hour Smoothing Eye Primer Makes Eye Makeup Stick Around

That’s one thing I like about living out here, being so close to Napa Valley. Even though we’re up in the hills and a little farther from San Francisco than I’d like, I also like being able to run away to wine country every once in a while.

Your friendly neighborhood beauty addict,

Karen

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